Alessandra Taccon has worked over 20 years for International and mid-sized family companies within the plastic, primary packaging, Life Science and design furniture industry leading sales, marketing and innovation teams.
Over the years she has contributed from a strategic standpoint to turning around critical markets, devising relaunch programs, activating a cultural change in the organization and building motivation for individual and group goals.
Through her international cumulative experience, she has been able to successfully prioritize business opportunities and execute international development plans.
Continuous learning marks the progress of her career which is enriched by constant executive education including an MBA at Cuoa (Italy)-Michigan Dearborn (USA) and the ongoing certification at Columbia Business School in New York.
She has interacted effectively with stakeholders at all levels for a variety of projects, from the start-up of subsidiaries abroad, in China in particular, to the launch of flagship showrooms and the conception of strategic alliances on International scale.
As a brand ambassador, she revitalized the corporate identity, reframed the corporate vision, grew an inspirational communication.