Russell joined FluidOne in 2018 before leading an MBO that acquired the business a year later. His long-term vision is to build the best quality provider of Connected Cloud solutions, bringing together technologies across IT, Cyber Security, Unified Communications, Connectivity and Mobile. This approach enables customers to create multi-cloud and multi-connected environments that are secure and simple for them to use whilst delivering a fantastic customer experience from end-user to application.
Having started his career as an accountant over 30 years ago, he has been involved in IT and Telecoms since 1994. A major part of his career has focused on bringing together innovative, service-led technology businesses, including over 25 acquisitions. Each time, his objective is to deliver joined-up solutions to customers backed by world-class customer service and outstanding employee culture.
By focusing on organic growth and a targeted acquisition strategy, Russell has led FluidOne's transformation from a market-leading network aggregator into one of the UK's foremost IT and Cyber-led managed services businesses, underpinned by great quality connectivity and communications solutions.
With a long-term growth vision that will take FluidOne beyond 2030, Russell has enabled the company to quadruple in size since he joined whilst achieving a market-leading Net Promoter Score (NPS) of 89 (as of April 2024). Since May 2018, its NPS has more than doubled, a true testament to the company's commitment to improve and drive customer
excellence.
Firm Profile
Established in 2006, FluidOne supports the needs of over 2,500 customers, including 200 channel resellers. Pioneer of award-winning Connected Cloud solutions, the company offers industry-leading Cyber Security, IT Managed Services, Connectivity and SD-WAN, alongside Mobile, IoT, UCaaS and CCaaS capabilities.
FluidOne works closely with customers to design solutions that complement their in-house IT structures. Armed with a deep understanding that every customer's needs are unique to them and their business, FluidOne implements tailored solutions to help digitally transform IT and communications.
It delivers secure and reliable connectivity to Krispy Kreme factories and stores across the UK to ensure fast-paced transactions in busy retail outlets. It gives McLaren the leading edge with an agile, roaming data SIMs solution, providing critical 'day one' connectivity for its teams on any new site. It combines military-grade cyber expertise with the power of Microsoft Sentinel to ensure market-leading cyber security services are available to all its customers, and extensive penetration testing to ensure the highest levels of protection.
Alongside market-leading technology vendors in Cyber Security, IT Managed Services and Unified Communications with unparalleled Connectivity, FluidOne creates multi-cloud and multi-connected environments that are secure, safe and enable businesses to thrive. Driven by an inherent understanding of how to take complex hybrid multi-site environments and make them simple, FluidOne customers can access their business applications at any time, no matter where they are.
The Connected Cloud is built on the foundation of the most connected network in the UK, Platform One – FluidOne's national fibre network. Platform One, a winner of the Queen's Award for Innovation, brings together the services of multiple carriers to deliver the best choice, performance and value to customers for whom connectivity is key.
At FluidOne, company culture plays a crucial role in making the business and its customers successful, with a team of 500 staff across eight office locations made up of some of the brightest minds in the industry. FluidOne has won multiple awards, including being named as one of the top 50 large companies to work for in the UK.
Led by CEO Russell Horton, co-founder and COO Chris Rogers, CFO Roy Hastings and CRO Simon Ward, FluidOne has an ambitious long-term strategy with customer experience and high-quality service at its heart.
