CEO Today Global Awards 2022

38 www. ceotodaymagazine . com Can you tell us a bit about your career and how it led you to become part of Nature’s Sunshine? A lot of my career growth was by chance and simply continuing to say “yes” when opportunities presented themselves. I was not looking to go into the beauty industry – as a matter of fact, when I started talking to Avon in the early 90s, they were talking about customer growth and entering new markets and expanding new categories, and I thought to myself: “These people must be crazy!” They were talking about expansion while everybody else was talking about business process, redesign and re-engineering of corporate structures. I joined the company and told my wife I would give it six months. When I joined the company, its sales were at roughly $2.5 billion. We doubled it to $5 billion and then doubled it again to $10 billion, and when I left the company it was over $12 billion. Throughout my journey we did everything we said we were going to do, climbing every hill and taking on every challenge, and refusing to say no to opportunities for success. That was what took me around the world; when nobody else wanted to go down to Brazil while there was a terrible situation down there, I raised my hand and said I would go and work with that team. When nobody wanted to go to Mexico or Germany or France when they were in trouble, I raised my hand and said I would work with those teams too. So I built a reputation for being willing to work hard, roll up my sleeves and do the work to find a path towards success. CEO Today Gl oba l Awa rds 202 2

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