CEO Today Global Awards 2022

37 www. ceotodaymagazine . com USA TODAY is our chance to make something incredible happen. Doing this requires taking ownership of TODAY and aggressively pursuing the future we want for Nature’s Sunshine. CEO, Nature ’s Sunshine Nature ’s Sunshine Produc ts , 2901 W Blue Grass Blvd . , Lehi , UT 84043 T: +1 801-341-7800 | E: TMoorehead@nat r. com www.naturessunshine . com Terrence Moorehead have been leading companies around the world for the past 25 years. I began my career as a management consultant with Booze Allen & Hamilton, then proceeded to go into the health and beauty aids industry with Avon and travelled around the world with them, running and transforming businesses in Italy, Canada, and Japan. I was later the CEO of a great European beauty company called Dana Beauty and the CEO of a women’s luxury apparel company named Carlisle Etcetera. I joined Nature’s Sunshine, which is a leading nutritional supplements company, in 2018. The board brought me in to turn around and transform the company and help the company get our fair share of this fast-growing and dynamic industry, as well as make sure that we had a future that continued to position us as a leader in the marketplace. Nature’s Sunshine is the first company to encapsulate herbs. It was founded in 1972 by Gene and Kristine Hughes, who first came upon the idea back when there was no wellness industry. They were looking for a solution to solve some personal health issues, and Kristine Hughes came up with the idea of putting some herbs in capsules in order to make them easier to take and easier to digest, and lo and behold, it worked. Fast-forward to today and we are doing business in 40 markets around the world and sell our products through specialty retailers, health practitioners, affiliates and business builders, and direct to consumers online. It is an exciting time to be a part of Nature’s Sunshine as we continue to transform the business. I

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