CEO Today - Global Awards 2022

markets in 2021, Viettel’s brand value was determined to be more than $6 billion (up 3.4% from last year) by Brand Finance. Having moved up 32 places to the 325th, Viettel remains the only Vietnamese enterprise and the only telecoms brand of Southeast Asia to appear in the Top 500 most valuable global brands. Also in 2021, our African markets achieved a record of growth (37%); Mytel excellently rose to number one in terms of market share in Myanmar (31.5% with 11.2 million subscribers). Today, five of our markets are ranked number one in the host country. We are also providing a lot of solutions in the field of telecommunications and information technology for governments and businesses, where our sub-brand is present. What challenges has Viettel faced in the past twelve months, and how have these been overcome? The impact of the COVID-19 epidemic has had a strong impact on the world economy and Viettel is no exception. While many of the world’s carriers experienced severe revenue declines, we still achieved positive growth, with many of our member companies growing by 20-30%. That result was achieved through participating in the digital transformation journey many years ago, applying initiatives and innovations in governance, operations, sales and improving customer experience. What would you say is your greatest achievement of the past year? For me personally, my biggest achievement of the year is probably receiving this award. But as a leader of a technology company, our achievements are measured by the amount of value our customers receive. We have completed the roadmap and business strategy for digital service lines in the Vietnamese market and internationally in the 2021-2025 period. There are several outstanding results I can mention. Firstly, during this past year, we have completed the research and application of many core technology platforms into our products, including AI, big data, blockchain, IoT, etc. Our products meet international standards and have been honoured by many prestigious organisations and technology experts in the world. Second, we are currently the number one Vietnam supplier of digital 92 www. ceotodaymagazine . com How does Viettel Solutions ensure that it achieves the best in digital transformation solutions for its clients? As you know, digital transformation is an eternal journey. Viettel Solutions’ target audience is quite diverse; we accompany government agencies, enterprises and organizations operating in a variety of fields. We use the Viettel Agile methodology, which help customers assess their digital maturity on five levels with a scale of one to five for each level. Accordingly, they can position themselves on the digital transformation roadmap, and identify goals to reach the highest level of digital maturity. Some of the positive results that I would like to mention include: • Providing online video conferencing solutions for the government. We have made it possible for the Prime Minister to connect to nearly 10,000 villages and communes throughout the territory of Vietnam to directly manage national affairs, which includes controlling the COVID-19 epidemic that has been ongoing for the past two years. • Helping businesses to intelligently manage work with data-driven decisionmaking solutions that optimise operating costs by up to 30% and increase work accuracy by up to 99%, raising the sales rate from 1.4 to 5.4 times and further. Have there been any significant recent developments in Viettel’s international business? Based on business results in 11 international telecommunications CEO Today Gl oba l Awa rds 202 2

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